在市场疲软、顾客购买欲望低、销售维艰的情况下。如何推销才能创造出良好的业绩?困难,是对推销员的挑战,生意愈是不好做,才愈能考验出一个优秀推销员的实力与才能。如果生意很好做,产品很好推销的话,有谁来请你推销呢?所以,推销员有一句座右铭:没有困难哪有你?日本东和乐器木业公司是家以生产 KAWAI 钢琴、电子琴为主的企业。按常情来讲,以钢琴昂贵的价钱和市场不景气而言,该是较难推销的一种。可是他们的业绩仍超越了既定目标并大幅度增长,甚至有几位推销员的业绩成倍提高。他们业绩倍增的秘诀在哪里? The market is weak, customers have low desires to buy, and sales are difficult. How to promote sales in order to create a good performance? Difficulties, is the challenge to the salesman, the more business is not good, the more able to test the strength and talent of an outstanding salesman. If the business is well done and the product is very well promoted, who will ask you to sell it? Therefore, the salesman has a motto: There is no difficulty and there is you? Japan Donghe Musical Wood Company is home to produce KAWAI piano, keyboard for The main business. According to the usual situation, in terms of the expensive price of the piano and the market downturn, it is more difficult to sell. However, their performance still exceeds the established target and grows substantially, and even several salespeople have doubled their performance. Where are the secrets of their multiplication?