不管是服务公关还是产品公关,良好的沟通技能是其基础。虽然语言沟通是人类最基本、最普遍的天性,但是在公关过程中要做到有效地与客户沟通也并非是一件简单的事。有句古话:“诚于内而形于外”,诚心就是说要有一颗正直、诚实的心,这种诚心,别人是可以从相貌、声音等外在表现中感觉到的,无形中可以使别人 Whether it is service PR or product PR, good communication skills are the foundation. Although language communication is the most basic and common human nature, it is not a simple matter to communicate effectively with clients in the public relations process. There is an old saying: “Honesty is inside and out,” sincerely means to have an honest and honest heart. This kind of sincerity can be felt by others in terms of external appearance such as appearance and sound. other people