论文部分内容阅读
“奥”、“博”标志2008年北京奥运会徽——“中国印·舞动的北京”(见图1)将中国传统的印章和书法等艺术形式与运动特征结合起来,传达和代表了三层含义:一是会徽以中国传统文化符号印章作为标识主体图案表现形式,选用中国传统颜色——红色作为主题图案基准色,体现了中国文化的特点,代表着民族与国家,代表着喜庆与祥和。二是作品主体部分又似“京”字,又似舞动的“人”张开双臂,传递着友好、真诚与热情。三是作品中巧妙地幻化成向前奔跑、迎接胜利的
“Olympic” and “Bo” signs Beijing 2008 Olympic Games emblem - “Beijing China Printing and Dancing” (see Figure 1) Traditional Chinese seal and calligraphy and other art forms and sports characteristics combine to convey and represent the three Meaning: First, the emblem is marked with the seal of Chinese traditional culture as the main body of the logo. The traditional Chinese color, red, is chosen as the basic color of the theme pattern. It embodies the characteristics of Chinese culture, representing the nation and the country, and represents the celebration and peacefulness. Second, the main part of the work resembles the word “Beijing”, and the dancing “people” open their arms and pass on friendship, sincerity and enthusiasm. Third, the works subtly into a forward run to meet the victory