4.5亿台币的票房,一举将《海角七号》推上了60年来台湾也区最卖座华语电影的宝座。然而,值得我们思考的是在大片层出不穷的2008年,经济却日渐低迷的大环境下,投资不过5000万元新台币,没有大牌导演、演员,几乎可以被定义为一部“三无电影”的《海角七号》缘何能逆势而上?透过现象看本质,在《海角七 4.5 billion Taiwan dollars at the box office, in one fell swoop “Cape No. 7” onto the 60-year history of Taiwan’s most popular Chinese movie throne. However, what deserves our consideration is that in 2008, after an endless stream of economic downturn in the environment, the investment is only 50 million yuan NT, there is no big director, actor, almost can be defined as a "three no movie Why does Cape No. 7 go against the trend? See the essence through the phenomenon, in Cape VII