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近年来,企业文化作为一种重要的企业管理理论和手段,成为探求竞争大环境下企业生存与发展的热点。不少企业纷纷把目光和精力投向企业文化的建设,努力倡导和培植,走出了一条有着浓厚的企业价值理想、充满竞争活力的成功之路。但是,也有不少企业在建立自己的文化体系时,对企业文化的本质特征缺乏正确理解和把握,培育企业文化往往表现出形式和
In recent years, corporate culture as an important theory and means of business management has become a hot spot for exploring the survival and development of enterprises in a competitive environment. Many enterprises have put their sights and energies on the building of enterprise culture, and strive to advocate and nurture, out of a success with a strong business value ideal, full of vitality. However, there are many enterprises in the establishment of their own cultural system, the lack of a proper understanding of the essential characteristics of corporate culture and grasp, cultivate corporate culture often shows the form and