本文综述了某国有企业产品销售公司在销售管理控制环节中引入管理信息系统的过程,通过对销售管理控制要素及内控设计应用研究,分析了经销商管理信息系统控制设计所面临的问题,并提出了销售管理信息系统控制中应重视近程控制和远程控制的“组合拳”管理模式的观点。 This article summarizes the process that a state-owned enterprise product sales company introduces the management information system in the sales management control section. By analyzing the control elements of sales management and the application of internal control design, this paper analyzes the problems faced by the control design of the dealer management information system and puts forward Sales Management Information System should pay attention to short-range control and remote control “combination of boxing ” management model point of view.