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上月与朋友一起聊天时,讲到商业的本质应该是将本没有价值的事物以某种方式组合起来,创造出了新的、消费者认同的价值。从去年才出现的风靡全中国的摩拜单车,已经打破了出租车产业垄断的滴滴,由摄像头自动识别车牌号的无纸停车系统……都是“无中生有”的价值创造典范,假如我们细看这些新经济秩序,不难发现这种组合有两大特征:技术早已存在,并非新科研或专利的产物;都关乎效率的提升,与由此导致用户的体验提升。
When chatting with friends last month, it was said that the essence of business should be to combine things of no value in some way, creating new, consumer-recognized values. Only appeared last year all over China’s motorcycle riding, has broken the monopoly of the taxi industry drops, the camera automatically identify the license plate number of paperless parking system ... ... are “nothingness” value to create a model, if Looking closely at these new economic orders, it is not hard to find that this combination has two major characteristics: technology already exists and is not the product of new research or patents; it is all about the improvement of efficiency and the consequent improvement of the user experience.