介绍了《煤田地质与勘探》努力提高刊物形象,取得良好社会效益和经济效益的经验,认为创办名牌期刊,冲出国门,是科枝期刊走向世界的途径。 This paper introduces the experiences of “geology and exploration in coalfields” in improving the image of the publication and obtaining good social and economic benefits. It is believed that the establishment of brand-name periodicals out of the country is a way for the branch periodicals to go to the world.