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曾经很长一段时间,一谈到移动信息产品,人们就观望、争论于它相对昂贵的价格,以至于在笔记本领域不时地有“万元价格”的拼杀成为市场关注的焦点。从一个健康的市场格局来看,价格能够一定程度上反映出市场成熟状况(主流产品价格浮动速度的平缓发展是是主流市场成熟的表象之一),但归根结底市场划分要通过需求层次来实现。在笔记本市场的采购调查之中,质量、服务的权值要远远高于价格。而对于不同需求,不同产品质量、产品服务的提供尤其能够体现出品牌的行业优势。
For a long time, talking about mobile information products, people would wait and see, arguing at its relatively expensive price, that in the notebook field from time to time, “million price” of the flame became the focus of the market. From a healthy market structure, the price can reflect the market maturity to a certain extent (the gradual development of the mainstream product price fluctuation is one of the phenomena of the mainstream market maturity), but in the final analysis the market division should be realized through the demand level. Procurement in the notebook market survey, quality, service weight is much higher than the price. And for different needs, different product quality, product and service delivery in particular to reflect the brand’s industry advantages.