以互联网为调查工具,运用质性研究方法对微博用户进行私信访谈、与相亲网站注册用户互通邮件、以及对明星的微博进行文本分析探讨相亲网站特殊的机制设计,对人们在互联网这一特殊平台中的自我暴露行为进行剖析和解释,调研结果发现,互联网上的自我暴露行为大致分为自我满足型、社会资本型和策略型三种类型。 Internet as a survey tool, the use of qualitative research methods Weibo users private letter interviews, and blind date web site users to exchange mail, as well as the star microblogging text analysis to explore the special mechanism of blind date website design, people on the Internet The special platform of self-disclosure behavior analysis and interpretation of the findings found that Internet self-exposure behavior can be divided into three types of self-satisfaction, social capital and strategic type.