企业文化是在一定的社会历史条件下,企业在物质生产过程中形成的具有企业特色的文化观念、文化形式和行为模式以及与之相适应的制度和组织机构,体现了企业及其成员的价值准则、经营哲学、行为规范、共同信念及凝聚力等。企业文化的兴起正是缘于企业管理的发展,企业管理的发展需要发展的企业文化。因此,在企业文化建设中,要注重与时代结合,不断创新。企业文化创新是指为了使企业的发展与环境相匹配,根据本身的性质 Corporate culture is a cultural concept, cultural form, and behavioral model with corporate characteristics and corresponding systems and organizations that are formed in the process of material production under certain social and historical conditions, reflecting the value of the company and its members. Standards, business philosophy, behavioral norms, common belief and cohesion. The rise of corporate culture is due to the development of enterprise management. The development of enterprise management requires the development of corporate culture. Therefore, in the construction of corporate culture, we must pay attention to integrating with the times and innovate constantly. Corporate culture innovation means that in order to match the development of the enterprise with the environment, according to its own nature