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【目的】通过整体策划及实施纪念专刊,为提升高校学报类期刊的品牌影响力、稿源基地建设以及编辑部工作能力探索方法。【方法】以《上海交通大学学报(医学版)》纪念专刊为例,从作者单位的需求出发,将期刊的形式由常规论文的集成上升到整体学术包装。编辑部实地调研医院需求及学科特点,制作学术、人文、艺术相融合的期刊,并精确发行。分析对比专刊的稿件质量、稿源基地的建设效果、编辑部能力的提升状况。【结果】专刊稿件质量优于常规刊,稿源基地建设得到巩固和扩展,编辑部的能力得到提升。【结论】整体策划的纪念专刊,对期刊品牌影响力和编辑部工作能力的提升有明显的促进作用。
【Objective】 Through the overall planning and implementation of commemorative special issue, in order to enhance the brand influence of journal journals in colleges and universities, the construction of manuscript source base and the exploration methods of editorial department’s work ability. 【Method】 Taking the special issue of Journal of Shanghai Jiao Tong University (Medical Edition) as an example, from the needs of the author’s unit, the form of journals was raised from the integration of regular papers to the overall academic package. The editorial department of the field research hospital needs and academic characteristics, making academic, humanities, art integration periodicals, and accurate distribution. Analyze and compare the quality of the manuscripts of the special issue, the construction effect of the manuscript source base and the improvement of the editorial department’s ability. 【Result】 The quality of the special issue articles was better than that of the regular edition. The construction of the draft source base was consolidated and expanded, and the editorial department’s ability was enhanced. 【Conclusion】 The monographs specially planned for the whole project have obviously promoted the influence of periodical brand and the improvement of the editorial department’s work ability.