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随着我国整体经济实力不断增强,私家车数量不断增加.旅游资源开发建设和相应的配套设施服务的完善。自驾车旅游已经成为旅游爱好者旅游出行的主要方式之一。自驾车旅游市场也在不断的成熟,但我国许多地方目前尚未形成适宜自驾游发展的良好环境,自驾游产品质量相对较低。本文选择德阳市作为案例,从自驾游发展的主要要素:交通、旅游资源的分布,交通工具的发展情况,自驾车旅游服务规范,景区的规划与管理等方面,对自驾游发展的市场特征进行分析。
As China’s overall economic strength continues to increase, the number of private cars is on the increase, and the development and construction of tourism resources and the improvement of the corresponding supporting facilities and services are completed. Self-driving travel has become one of the main ways for traveling enthusiasts to travel. Self-driving tourism market is also constantly mature, but many places in our country have not yet formed a good environment for the development of Zijia You, Zijia You product quality is relatively low. This paper selects Deyang City as a case and analyzes the market characteristics of Zijia You from the aspects of the development of Zijia You: transportation, the distribution of tourism resources, the development of transportation, the standard of self-driving travel service, the planning and management of scenic area analysis.