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美国、英国、澳大利亚和欧盟药品监督管理机构网站主页结构、栏目设置、具体内容与功能应用等富有特色和亮点:布局较为简洁、清晰;以关注处于信息极其劣势方的消费者的信息获取与意见反馈为重点;从公众获取信息差异化的角度设置相应的链接入口;及时跟进新媒体(博客、播客、视频等)的发展需求。本文通过介绍与分析美国、英国、澳大利亚和欧盟药品监督管理机构网站主页布局与安排,为国家食品药品监督管理总局网上信息更为公开与决策更加透明提供借鉴。
The homepage structure, column setting, specific content and function application of the website of the United States, British, Australian and EU Drug Administration are full of features and highlights: the layout is simple and clear; the information and opinions of consumers who are concerned with information extremely disadvantaged are taken into account Feedback; focus on access to information from the public perspective to set the corresponding link entry; timely follow-up of new media (blogs, podcasts, video, etc.) the development needs. This article introduces and analyzes the homepage layout and arrangement of drug regulatory agencies in the United States, Britain, Australia and the EU. It provides a reference for the State Food and Drug Administration to make online information more open and decision-making more transparent.