经营上,杉杉童装以北京、上海为至高点,长江流域为主体、华北华南为两冀的市场推进策略,采用高低兼顾的差异化经营,以自营、代理、加盟、联营、托管、量贩等多种营销方式并举,多层次进行销售通路建设。产品定位中高档,价格适中,在款式与色 Management, Shanshan children’s clothing to Beijing, Shanghai is the highest point, the Yangtze River Basin as the mainstay of North China and South China for the two Ji’s market promotion strategy, using the level of differentiation of management, self-employed, agents, franchisees, associates, hosting, discount A variety of marketing methods simultaneously, multi-level sales channel construction. High-end product positioning, affordable, in style and color