专业机构开启新整合营销时代“如果你推倒墙,拆掉门,打破一切传统的等级制度,你就能创造一种环境和氛围,在最大程度上促进相互合作的创造性思维,得到更富创意和更大胆的想法。”全球第五大行销传播公司Euro Rscg Worldwide(灵智整合行销传播集团)全球董事长兼首席执行官鲍勃·施密特( Bob Schmetterer)在提倡相互合作时更强调创意。事实上,无论是公关公司…… Professional agencies embark on a new era of integrated marketing. “If you push a wall down, remove a door and break down all traditional hierarchies, you create an environment and atmosphere that encourages creative, collaborative and creative thinking that maximizes creativity And bolder ideas. ”Bob Schmetterer, global chairman and chief executive officer of Euro Rscg Worldwide, the world’s fifth-largest marketing communications company, emphasizes more in advocating mutual cooperation Creative. In fact, both public relations firms ...