论文部分内容阅读
春播,夏锄,秋收,冬藏,又是一个年轮。广告也如此,一分付出一分收获。 2005年,随着国家房地产政策的调整和对医疗医药广告的严管绝大多数的媒体都遭遇了严峻的挑战。但是,天津的今晚报却一路稳步发展,2005中国品牌五百强中天津只有三个品牌,今晚报和劝业场,六必治位列其中。2005年9月6日,今晚传媒集团挂牌成立,目前正处于调整期。在大气候不利的情况下,依托自己的品牌优势和经营上的及时调整,2005年今晚报广告创收取得了较好的成绩。
Spring sowing, summer hoe, autumn harvest, winter possession, but also an annual ring. The same is true of advertising, pay a share of harvest. In 2005, with the adjustment of national real estate policies and the strict control of medical and pharmaceutical advertisements, most of the media have encountered severe challenges. However, tonight’s newspaper in Tianjin has been steadily developing. In 2005, there were only three brands in the top 500 Chinese brands in Tianjin, and tonight’s newspaper and Quangye Market ranked among the six. September 6, 2005, Tonight Media Group was established, is currently in the adjustment period. In adverse weather conditions, relying on their own brand names and timely adjustment of business, in 2005 evening newspaper ads revenue achieved good results.