在一场谈判中,你如何在达到预期的同时还让对方也感觉自己是赢家?谈判,如果处理得当,可以为双方开创广阔的双赢局面。然而不幸的是,绝大多数雄心勃勃的业内人士却被好莱坞创造的那一套老把戏糊弄住了:态度强硬的商业大亨、总是被告知要耐心等待回报的小企业主,这些童年记忆总成为他们效仿的对象。因此,绝大多数的业内人士惧怕谈判,并将商务谈判视作一次猜谜游戏或是一场赌博。如果你在谈判中没能提出自己的确 In a negotiation, how do you expect each other to feel as if they are the winner? Negotiations, if handled properly, can create a vast win-win situation for both parties. Unfortunately, however, the overwhelming majority of the most ambitious people in the industry are fooled by the old game created by Hollywood: tough business tycoons are always told about the small business owners who are waiting patiently for their rewards, Become the object of their imitation. Therefore, the overwhelming majority of industry insiders are afraid of negotiating and viewing business negotiations as a guessing game or a gamble. If you fail to present yourself in the negotiations