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伴随经济全球化和一体化的不断加深,体育领域中体育经纪人的培养日益受到各国的重视。面对国产体育经纪人的稚嫩,怎样让我们的体育经纪人在奥运大餐中掘金挖银,并且不断壮大,到国际市场赚取更多的外汇,一直是中国体育经纪市场发展的重大课题。本文以美、日、欧等发达国家为参照,主要通过体育经纪人培养和管理角度,以期为中国的体育经纪人培养提供毫发之借鉴。
With the deepening of economic globalization and integration, the training of sports brokers in the field of sports is increasingly valued by all countries. In the face of innocence of domestic sports brokers, how can our sports brokers dig the silver in the Olympic Games dinner meal and continue to grow to earn more foreign exchange in the international market, which has been a major issue in the development of China’s sports brokerage market . In this paper, the United States, Japan and Europe and other developed countries as a reference, mainly through the training and management of sports brokers point of view, with a view to China’s sports brokers to provide a bare lesson.