旅游是文化的形和体,文化是旅游的根和魂。加快推进旅游与文化的深度融合,不仅有利于助推南岳旅游经济转型升级,也是实现差异化、品牌化、可持续发展的必然选择。本人从南岳文化旅游发展的现状入手,探寻制约其发展的根本症结,尝试性地提出了一些不成熟的建议,以求同仁指教。 Tourism is the form and body of culture, culture is the root and soul of tourism. Accelerating the deep integration of tourism and culture will not only help promote the transformation and upgrading of the tourism economy in Nanyue, but also be an inevitable choice for realizing differentiation, branding and sustainable development. I started from the status quo of Nanyue cultural tourism development and explored the fundamental crux that constrained its development. I tentatively put forward some immature suggestions to seek enlightenment from my colleagues.