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于丹:北京师范大学教授,中国古代文学硕士、影视学博士。北京师范大学艺术与传媒学院院长助理、影视传媒系系主任。出版《形象品牌竞争力》等专著多部,在重要学术刊物发表专业论文十余万字。知名影视策划人和撰稿人。为中央电视台《东方时空》《今日说法》《艺术人生》等50个电视栏目进行策划,现任中央电视台新闻频道、科教频道总顾问,北京电视台首席策划顾问。
Yu Dan: Professor at Beijing Normal University, Master of Arts in Ancient China, Ph.D. Beijing Normal University School of Art and Media Assistant Dean, Department of film and television media director. Published “image brand competitiveness” and many other monographs, published in major academic journals professional papers more than 100,000 words. Well-known film and television curators and copywriters. For the CCTV “Oriental space” “Today’s saying” “Art Life” and other 50 television programs planning, the current CCTV news channel, science and education channel general counsel, Beijing TV chief planning consultant.