在市场营销中,日本企业采用强有力的渗透方式来开拓新市场或打入同行业竞争对手的现有市场。他们运用的主要经营战略有: 不断寻找市场机遇 日本企业认为市场机遇随时都有,处处皆在,只要能从纷纭复杂的现象中把握规律,市场机遇就会常常光顾你。因此,日本企业十分重视经济信息。如三菱、住友等大商社在世界100多个国家建立了上百个办 In marketing, Japanese companies use strong penetration methods to open up new markets or enter existing markets with competitors in the same industry. The main business strategies they use are: Continuously seeking market opportunities Japanese companies believe that market opportunities are always present and everywhere, and as long as they can grasp the laws from a variety of complex phenomena, market opportunities will often visit you. Therefore, Japanese companies attach great importance to economic information. Major companies such as Mitsubishi and Sumitomo have established hundreds of offices in more than 100 countries around the world.