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明星电脑公司总经理朱霞几乎所有的应用软件厂商都在其软件零售价格里包含了软件服务费用。也就是说,服务费用均来自于软件零售时的“利润,当然厂商一般将软件以很高的折扣(50％)给代理,使代理在销售软件时获得更高“利润”,以便进行服务之后仍然有利可图。但是这种服务措施在实施过程中都遇到了一些问题,首先是服务没有明确报价和明确定量,使不同服务要求的用户不能加以区别对待;其次,软件服务标准不明确,服务质量得不到保证,没有考核和监督,服务的优劣完全取决于服务人员的自身素质,使用户花钱购买的服务无法做到货真价实;还有服务在软件销售时仅仅是被当作一种附加值,
Zhu Xi, general manager of Star Computer Company Almost all application software vendors include software service fees in their software retail prices. That is to say, the service fee comes from the “profits” of software retailing. Of course, the vendor generally gives the software a high discount (50%) to the agent, so that the agent gets a higher “profit” when selling the software, so that after the service is performed, It is still profitable, but this service measure has encountered some problems in the implementation process. First of all, there is no clear quotation and quantification of services, so that users of different service requirements cannot be treated differently. Second, the software service standards are not clear, and services are The quality is not guaranteed, there is no assessment and supervision, and the quality of the service depends entirely on the quality of the service staff, so that the services the user spends on purchasing can not be genuine, and the service is only used as a kind of service when the software is sold. Added value,