回望2015年,媒体经历着一场思想的变革,全媒体、新旧融合、互联网思维、自媒体、死亡与再生、悲观与期望,不绝于耳。而自媒体的迅速发展,让人人都是媒体,技术上不再需要精英来充当把关人。变革总会带来伤感和泪水,蜕变才能重生。过去一年,听到最多的一个词是创业,身边很多从事媒体的朋友,离开了曾经为理想而奋斗的媒体业,用新的价值理念取代了理想。有人离开,但更多人选择坚守,在严冬里静待花开。 Looking back on 2015, the media has undergone a revolution in thinking, all media, integration of old and new, Internet thinking, self-media, death and regeneration, pessimism and hopelessness. Since the rapid development of the media, everyone is the media, technically no elite to serve as a gatekeeper. Change will always bring sadness and tears, transformation can be born again. In the past year, one word I heard most was entrepreneurship. Many of my friends in the media around me left the media industry that once worked for the ideal and replaced the ideal with new values. Some people leave, but more people choose to stick to it, waiting to bloom in the harsh winter.