“一带一路”战略是一项具有全球视野、蕴藏中国智慧、基于长远考量的创新性发展战略,被赋予了深刻的时代内涵。这一战略的谋划和落实,既需要硬实力的支撑,也需要软实力的平衡。在发挥文化外交的柔性作用方面,不仅应坚持文化先行,发挥中华优秀传统文化的积极作用,更需彰显文化自信,最大限度地形成对中华文化的价值认同。 The “Belt and Road” strategy is an innovative development strategy that has a global perspective, contains Chinese wisdom and is based on long-term considerations and is endowed with profound historical connotation. The planning and implementation of this strategy need not only the support of hard power but also the balance of soft power. To exert the flexible role of cultural diplomacy, we should not only uphold cultural precedence, give play to the positive role of outstanding Chinese traditional culture, but also demonstrate cultural self-confidence and maximize the value recognition of Chinese culture.