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如今,打开电视机,十有八九会看到诸如“看××节目,赢××大奖”之类的有奖收视广告。这种以前仅仅是被一些二三流电视剧用来“招揽人气”的做法,现在却已经蔓延到了几乎所有的电视节目类型,从综艺节目、益智类节目到各类专题节目,包括儿童节目,甚至就连一贯不愁收视率的电影节目和电视新闻节目,也都“下了海”。真不知道,这一小小的有奖收视为何会有如此大的魅力,以至于让这么多节目趋之若鹜。不知道会不会有那一天,你会在电视屏幕上看到“看广告,迎大奖”,那才是有奖收视真正的无处不在!
Now, turning on the television, you’ll see award-winning commercials like “Watch × × Programs, Win ×× Awards” in the next few days. This kind of practice, which was only used for solo popularity by some second and third dramas, has now spread to almost every type of television program, ranging from variety shows and educational programs to various theatrical programs including children’s shows, Even filming and television news programs, which have always been concerned about the ratings, have “taken the plunge.” I really do not know why there is such a big attraction for this little prize-winning video that it makes so many programs go together. Do not know if there will be a day, you will see on the TV screen, “see ads, Welcome Awards”, that is the real prize everywhere!