在隆隆的银行改革声中,不经意间企业文化又被拿到桌面上。那么,为何银行界又 重拾这一沉甸甸的话题呢?其实道理很简单,那就是银行今天同样遇到了曾经令其他企 业头痛的问题,即竞争的压力。说起竞争,我们就会目不转睛地盯住一个时髦的词,那 就是企业的核心竞争力。 提起核心竞争力许多管理者就头痛,因为今天它已经成为企业生存制胜的法宝,有 了核心竞争力就等于有了市场优势,也就有了生存的基本条件。其实,企业核心竞争力 In the rumbles of bank reform, inadvertently corporate culture has been taken to the desktop. So why is it that the banking sector has regained this heavy talk again? Actually, the simple reason is that banks today also face the same headache that other companies have suffered from, that is, the pressure of competition. Speaking of competition, we will be staring at a fashionable word, that is, the core competitiveness of enterprises. Lift the core competitiveness Many managers have a headache, because today it has become a magic weapon for survival of enterprises, with the core competitiveness is equal to the market advantage, it also has the basic conditions for survival. In fact, the core competitiveness of enterprises