购房者唏嘘：这年头,就连买一件小家电都有完善的客户服务,而花了我大半辈子积蓄的房子却没有让我享受到满意的服务。仔细一想,的确是。相比于其他产品,购买房子的确没有让顾客享受到“上帝”的感觉。如今的售楼部门前可以用“门可罗雀、萧条冷落”来形容,开发商开始绞尽脑汁地想着如何挖掘潜在客户。“品牌价值”不再是句简单的口号,而支撑起品牌价值的“客户服务”也开始被开发商们重新认识。虽然客户服务对大多数房产公司来说是一个新课题,但杭州已经有一批先知先觉的开发商走在了行业的前头。从2005年下半年国家宏观调控以后,当自家的大多数房子还待字闺中时,杭州许多知名房地产企业纷纷推出客户服务年和客户服务主题活动,客户会也如雨后春笋般成长起来,意在强调服务主题,以维系产品和企业形象。 Home buyers sigh: This year, even to buy a small home appliances have a perfect customer service, and spent most of my life savings house but did not let me enjoy the satisfactory service. Think carefully, indeed. Compared to other products, the purchase of the house did not allow customers to enjoy the “God” feeling. Today’s sales department can be described as “sweet, sluggish”, developers began to rack their brains to think of how to tap potential customers. “Brand value” is no longer a simple slogan, but “customer service”, which supports the brand value, has also been re-recognized by developers. Although customer service is a new topic for most real estate companies, a number of pioneer developers in Hangzhou have taken the lead in the industry. From the second half of 2005 after the national macro-control, when most of their houses still need to be the word boudoir, many well-known real estate companies in Hangzhou have launched customer service years and customer service theme activities, customers will also mushroomed to grow, intended to emphasize Service theme, to maintain the product and corporate image.