这位中国汽车营销界赫赫有名的人物,现在开始同法国人打交道。他为什么会做出这种选择?他能够适应吗?在法国的日子《汽车商业评论》:你在法国培训6个月,所见所闻是怎样的?对这家公司有什么认识,有什么自己的思考?孙晓东:说是培训,其实就是看我与这家公司的融合度。一个是文化上的融合,价值观与PSA一致,包括给我讲PSA品牌的历史和传承、品牌的核心理念等, The well-known figure in the Chinese automotive marketing community is now starting to deal with the French. Why did he make this choice? Can he adapt? In the French days “Automotive Business Review”: You train in France for 6 months, what you see and hear what is the understanding of this company, what His thinking? Sun Xiaodong: that training, in fact, is to see my degree of integration with this company. One is the cultural integration, consistent with the values ​​and PSA, including to tell me the PSA brand history and heritage, the core concept of the brand,