作为北京2008年奥运会汽车合作伙伴成员企业,一汽一大众已于2005年全面启动其奥运战略,为日益升温的北京奥运筹备工作不断增添强劲动力。在日前举行的第十一届上海国际车展上,一汽一大众正式推出了其奥运战略中一个重要部分——胸针计划,并进行了首套纪念胸针的发放,从而以实际行动鼎力支持北京奥运,为成功打造一届“绿色、科技、人文”的奥运会出力。 As a member of the Beijing 2008 Olympic Games car partner, FAW-Volkswagen has fully launched its Olympic strategy in 2005, adding a strong impetus to preparations for the ever-warming Beijing Olympic Games. At the 11th Shanghai International Auto Show recently held, FAW-Volkswagen officially launched its brooch plan, an important part of its Olympic strategy, and conducted the first set of commemorative brooches to give its full support to the Beijing Olympic Games, In order to successfully build a “green, science and technology, humanities,” the Olympic Games output.