在世纪之交，我国经济的发展即将迎来“入世”的挑战，强化企业核心力，提高企业核心竞争力已成为我国企业面临的新形势。而这一形势的推动首先取决于人们对它的认识和理解。　　什么是企业的核心？从高度集中型的计划经济到市场经济，从卖方市场到买方市场，从以产定销到以销? At the turn of the century, the economic development of our country is about to usher in the challenge of “joining WTO”. It has become a new situation that Chinese enterprises are facing to strengthen their core strengths and enhance their core competitiveness. The promotion of this situation depends firstly on people's understanding and understanding of it. What is the core of the enterprise? From a highly concentrated planned economy to a market economy, from the seller's market to the buyer's market, from sales to sales to sell?