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随着我国经济的迅猛发展以及生活水平的提高,人们对艺术品的消费需求逐渐增加,艺术设计产业成为近年来的一个新兴行业。艺术设计专业涵盖室内设计、装潢设计、新媒体设计、动漫设计、服装设计等多个领域。现代人艺术品消费档次的提高,使得设计由偏重硬件设施的设计,发展为重视人的生理、行为、心理等更广泛的范畴。文章从分析艺术设计行业的基本情况入手,提出提高艺术设计产业竞争力的主要途径,以期为艺术设计行业的健康发展提供参考。
With the rapid economic development in our country and the improvement of living standards, the demand for the consumption of works of art has gradually increased, and the art and design industry has become an emerging industry in recent years. Arts and design professionals cover interior design, interior design, new media design, animation design, fashion design and other fields. The increase in the consumption of modern art products has led to the design shifting from a hardware-oriented design to a broader category of human physiology, behavior and psychology. Starting from the analysis of the basic situation of the art design industry, the article puts forward the main ways to improve the competitiveness of the art design industry with a view to providing a reference for the healthy development of the art design industry.