时代发展势必带来行业的变革。近年来,报纸收入连年下跌,广告发行加速下滑,传统报业经营遭遇寒冬。在求变与创新中,其经营思路、角色定位、营收模式都在发生革命性的变化,媒体人正在这方面进行着积极的探索。新华报业传媒集团的深耕核心用户群、河南日报报业集团以产业多元发展推动媒体融合转型等种种实践的全新思路与模式,无疑为我们提供了新的样板和启发。 The development of the times is bound to bring about changes in the industry. In recent years, newspaper revenues have been falling year after year, ad issuance has accelerated declining, and traditional newspaper businesses have encountered winterization. In the process of change and innovation, the business ideas, roles and revenue patterns are undergoing revolutionary changes. The media people are actively exploring this issue. Xinhua Newspaper Media Group’s deep plowing core user base, Henan Daily Newspaper Group to promote diversification of the media industry transformation and integration of all kinds of practice new ideas and models, no doubt for us to provide a new model and inspiration.