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电视节目主持人是广大新闻工作者中重要的构成之一,是国家宣传战线和文化战线的重要组成部分,主持人除了要向受众传达信息之外,还履行着文化教育、审美娱乐、精神塑造等多重职责。然而,电视节目主持人在进行播音主持实践中却屡屡体现出和这一岗位的职责不相符的行为,过度的演艺化和娱乐化,一位追求收视率而忽略精神品味的追求,自我表现的过度、人文关怀的丧失,各种“缺位、越位、失语、乱语”现象等一系列问题给主持人这个大写的“人”字打上了大大的问号。这使得我们不得不重新审视,在商业化驱使、高科技盛行、品牌争夺战大势掀起的今天,该怎样更好地去规范主持人职业行为。
The TV presenter is one of the important components of the majority of journalists and is an important part of the national propaganda front and the cultural front. In addition to conveying information to the audience, the host also fulfills cultural education, aesthetic entertainment and spiritual building Such as multiple responsibilities. However, the host of TV presenters often reflect the behaviors that are inconsistent with the duties of the post, over-performing and entertaining, pursuing audiences’ ratings without paying attention to spiritual taste, and self-expression Excessive, the loss of humanistic care, a variety of “absence, offside, aphasia, disorderly language” phenomenon and a series of questions to host the capital “” character marked a big question mark. This makes us have to re-examine, in the drive of commercialization, high-tech prevalence, the brand battle off the general trend today, how to better regulate the host occupation behavior.