经常有企业邀请我们去做业务员培训,企业老总们总是提到业务员素质低、能力不足。但了解实际情况后我们经常得出这样的结论:真正急需培训的不是业务员,而是老总。因此我们常对老总们说:专家对业务员的培训时间总是有限的,只有老总具备了对业务员的培训能力,业务员的素质和能力才能真正得到提高。在讨论团队升级问题时,我们应该树立下 Often enterprises have invited us to do sales training, business executives always mentioned the low quality of salesman, lack of capacity. However, after we understand the actual situation, we often come to the conclusion that the real urgent need of training is not salesman, but CEO. Therefore, we often say to the CEOs: experts on sales staff training time is always limited, only the boss has the ability to train salesman, salesman quality and ability to really be improved. When discussing team upgrade issues, we should set it up