海德格尔曾表示,图像并非仅指图像作为客体,而是作为存在主体把握世界的一种方式。当代社会已经进入了一个被形象包围、建构的社会,人们对视觉形象的依赖达到了前所未有的程度。视觉文化不仅重塑了人们感知世界的方式,并且反映了当代社会所隐含的诸多问题。本文就图文关系进行溯源,并对图像霸权下的视觉文化的表征建构进行探讨。 Heidegger once said that the image does not refer only to the image as an object, but a way of grasping the world as the subject of existence. Contemporary society has entered a society surrounded by images and constructs, people’s reliance on visual images has reached an unprecedented level. Visual culture not only reshapes the way people perceive the world, but also reflects many of the issues that are implicit in contemporary society. This article traces the relationship between graphic and graphic, and probes into the representation and construction of visual culture under the image hegemony.