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在大中城市,居民居住相对集中,大多数居民日常生活范围都在社区内和社区附近,有利于企业开展宣传和推广活动;另一方面随着超市进场门槛越来越高,企业在超市所赚取的利润越来越薄。因此,越来越多的企业在社区展开终端推广,达到宣传产品及企业的目的,实现产品在社区的销售。社区推广可以集宣传、铺货和销售于一体,迅速实现社区小区域市场的良性启动,厂家的投入往往马上就能取得立竿见影的效果。社区终端的推广方式特别适合中小企业的产品进入城市市场时使用。那么
In large and medium-sized cities, residents live relatively concentrated, most of the daily life of residents in the community and neighborhood are conducive to business promotion and promotion activities; the other hand, as the supermarket entry threshold is higher and higher, businesses in the supermarket The profits earned are getting thinner and thinner. Therefore, more and more enterprises in the community to carry out terminal promotion, to promote the purpose of products and businesses, to achieve product sales in the community. Community promotion can be set to publicity, distribution and sales in one, the rapid realization of a healthy community small regional market, manufacturers often can get immediate investment results. Community terminal promotion is particularly suitable for small and medium enterprises to enter the city market when using the product. Then