从典型案例入手,具体分析了“反向混淆”概念界定及其危害性等基本问题,并着重阐述了“反向混淆”侵权的构成要件,在论证“混淆可能”是判定“反向混淆”侵权构成核心要件的基础上,力求对“反向混淆”中“混淆可能”的认定标准进行重构。 Starting from the typical case, this paper concretely analyzes the basic problems such as the definition of “reverse confusion” and its harmfulness, and emphatically expounds the constitutional elements of “reverse confusion” infringement. When the argument “confusion possible” is On the basis of the core elements of “confusion” and “infringement of confusion”, we try to reconstruct the recognition standard of “confusion” in “confusion”.