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全国人大代表、四川省经济和信息化委员会主任王海林认为,酒企过去那种注重公务消费、拼命推出高端白酒牟取暴利的做法已不可持续,生产“老百姓喝得起的好酒”才是白酒企业需要转型的方向。王海林说,受中央“八项规定”等各方面因素影响,四川高端白酒销量在1、2月份出现明显下降。“有白酒企业反映,高端白酒的销量下降了20%至30%,中低端白酒反而出现了销量上升的势头。”王海林分析了白酒企业在发展过程中存在的一些弊端。比如前些年,很多企业都走高端路线。“似乎酒价越高,就代
Wang Hailin, deputies to the NPC and director of Sichuan Provincial Commission of Economy and Information Technology, believes that the past practice of paying attention to official business and desperately launching high-end liquor at a liquor level has become unsustainable. The production of ”good people’s wine“ Liquor companies need to change the direction. Wang Hailin said that by the central ”eight provisions “ and other factors, the sales of high-end liquor in Sichuan in January and February decreased significantly. ”There are liquor companies reflect the sales of high-end liquor fell by 20% to 30%, but the emergence of low-end liquor sales momentum.“ Wang Hailin analysis of the liquor business in the development process there are some drawbacks. For example, a few years ago, many companies are taking the high road. ”It seems that the higher the price, on behalf of