“买涨不买落”是一种很令商品经营者头痛的消费行为。它的存在,无疑是造成目前消费品(主要是耐用消费品)市场疲软的原因之一。它使商品价格与其需求量之间的关系发生了与人们熟知的需求规律完全相反的变化:价格降低,需求量不变甚至有所减少;价格提高,需求量反而会增加。我们姑且把这种现象称之为商品需求的反向价格诱导机制。有人认为,反向价格诱导机制是消费者消费心理和消费行为不成熟,力图通过购物(涨 “Buying Bu Bu Bu Bu Bu ” is a consumer behavior that is very headache for commodity operators. Its existence is undoubtedly one of the reasons that the current market for consumer goods (mainly consumer durables) is weak. It makes the relationship between the commodity price and its demand happen exactly opposite to the well-known law of demand: the price decreases, the demand remains the same or even decreases; when the price rises, the demand increases. Let us call this phenomenon the reverse price inducement mechanism of commodity demand. Some people think that the reverse price-induced mechanism is consumer psychology and consumer behavior immature, trying to go shopping