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时政新闻被誉为“中国新闻报道的最后一个堡垒”。随着融媒体时代的到来,时政新闻遇到了前所未有的压力。如今,新兴媒体迅猛发展,传统媒介在新闻舆论传播力引导力方面处于式微的境地。在中央关于“推动传统媒体和新兴媒体融合发展”的要求下,传统媒体与新媒体融合成为时代要求。本文旨在对媒体融合时代背景下,地方时政新闻报道如何提高党的新闻舆论传播力引导力进行探讨和研究。
Politics News is reputed as “the last bastion of China’s news coverage.” With the advent of the financial media era, the current affairs press has encountered unprecedented pressure. Nowadays, the emerging media are developing rapidly, and the traditional media are in a subdued position in guiding the power of news media. Under the request of the Central Government on “promoting the integration and development of traditional media and emerging media,” the integration of traditional media and new media has become a requirement of the times. The purpose of this paper is to discuss and research on how to improve the party’s leading force in the dissemination of news media under the background of media convergence.