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品牌的传播力要强在品牌的经营上,一个成功的品牌之所以区别于普通的品牌,其中一个很重要的原因就是:成功的品牌拥有家喻户晓、妇孺皆知的知名度,消费者在消费时能够第一时间回忆起品牌的名称。因此,对于品牌的命名来说,首要的是要解决一个品牌名的传播力问题。也就是说:不管你给产品取一个什么样的名字,最重要的还是要能最大限度地让品牌传播出去!要能够使消费者、尤其是目标消费者记得住、想得起来是什么品牌!只有这样,品牌的命名才算得上是成功的;否则,就算你给产品取一个再好听的名字,但传播力不强、不能在目标消
One of the most important reasons why a successful brand is different from an ordinary brand is that the successful brand has a well-known name of well-known women and children. Consumers are able to purchase Recall the name of the brand for a time. Therefore, for the brand name, the most important thing is to solve the spread of a brand name issue. In other words: no matter what kind of name you give the product, the most important thing is to maximize the spread of the brand! To be able to make consumers, especially the target consumer remember, what brand of thought! Only in this way, the name of the brand can be considered successful; otherwise, even if you give the product a good name, but the spread is not strong, can not be targeted