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对于服装企业来说,如何保持合理的库存真是个难题。在当前普遍高库存的情形下,各服装企业使出浑身解数去库存。3月25日,香港上市的李宁交出了上市后首份巨亏的年报:2012年度,李宁集团营业收入为67.39亿人民币,毛利25.50亿,同比分别减少24.5%及36.9%。净利润则大幅下滑,从2011年盈利3.86亿跌至今年亏损19.79亿,同比下降613%。惨烈的不只是李宁,对于整个服装行业来说都在经历一场猛烈的“倒春寒”。截至目前,在已披露2012年企业年报的上
For garment enterprises, how to maintain a reasonable inventory is really a problem. In the current general situation of high inventory, the apparel companies resorted to all the stops to inventory. On March 25, Hong Kong-listed Li Ning handed down the first annual report after its listing. In 2012, Li Ning Group recorded revenue of Rmb6.739 billion and gross profit of Rmb2.550 billion, representing a year-on-year decrease of 24.5% and 36.9% respectively. Net profit dropped sharply from a profit of 386 million in 2011 to a loss of 1.979 billion yuan this year, down 613% from a year earlier. The tragedy is not just Li Ning, for the entire apparel industry are experiencing a fierce “late spring cold.” As of now, the 2012 annual report has been disclosed