找出一个品牌或产品“第一”或“唯一”价值因素之后,需要通过“统一”的执行与推动,将这个核心价值贯穿于整个品牌营销过程中,使其在消费者五官体验空间中产生良好的记忆点,这样才能为品牌的建设添砖加瓦。“统一”法则众所周知,统一性和个性是品牌的两大属性,它们之间是辩证统一的关系。只有统一性而没有个性的品牌是呆板的没有活力的品牌。只有个性没有统一性 After finding out a brand or product “the first ” or “the only ” value factor, we need to pass the implementation and promotion of “unification ” to pass this core value throughout the brand marketing process, Five senses experience space to produce a good memory point, so as to build on the brand building blocks. “Unification ” rule As we all know, unity and personality are the two major attributes of the brand, and they are dialectically unified relationship. Only the unity of the brand and no personality is dull and ineffective brand. Only personality does not have unity