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中华民族历史悠久,经过五千年的发展,许多灿烂文化流传至今,“中国传统元素”早已融入骨髓中。中国传统元素对视觉传达设计的效果有着很大的影响,不但可以反应视觉自身丰富的内涵,还能够使中国传统文化的核心精神得到表现,使世界更进一步认识中国。本文简单的介绍了中国的传统元素,分析了传统元素在视觉传达设计中的应用,并列举了两个例子进行重点分析,希望能够给大家提供参考。
The Chinese nation has a long history. After five thousand years of development, many splendid cultures have spread to the present day. The traditional Chinese elements have long been integrated into the bone marrow. The traditional Chinese elements have a great impact on the design of visual communication. They not only reflect the rich connotations of vision itself, but also enable the core spirit of Chinese traditional culture to be manifested and enable the world to further understand China. This article briefly introduces the traditional elements in China, analyzes the application of traditional elements in the design of visual communication, and cites two examples to focus on the analysis, hoping to provide reference for everyone.