判断企业应该采取何种渠道管理模式的关键评判标准,是看其在现阶段是否在费用相对合理的前提下,有利于提升零售终端的店内表现,这同时也是判断众多销售业务的关键衡量标准。谈到这个问题,就一定要涉及到另一个关键问题:销售队伍的最终目的是什么?这个问题的发展趋势是 The key criterion for judging which channel management model an enterprise should adopt is to see whether it is improving the in-store performance of retail terminals at this stage if it is relatively reasonable in terms of cost. This is also the key measure for judging many sales operations. When it comes to this issue, it must be related to another key question: What is the ultimate goal of the sales force? The trend of this issue is