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当今世界在经济全球化的背景之下,文化的大融合也在不断加强,加之科技的发展,传播速度和广度急剧扩散,而传媒业与文化之间的关系是紧密相连的。在如此背景下中国意识到保护自身特有文化的重要。悠悠五千年的中华文明,是人类文明的瑰宝。中国地域辽阔,人口众多,其孕育的文化也各有特色,由于各地对文化重视程度不断提高,逐渐诞生了许多文化类节目。本文就石家庄电视台的《石话实说》栏目为例,分析传统媒介在传承本土文化中的使命和责任。
In today’s world, under the background of economic globalization, there has been a great fusion of cultures. In addition, with the development of science and technology, the speed and breadth of communication have rapidly expanded. The relationship between media industry and culture is closely interlinked. In this context, China is aware of the importance of protecting its own unique culture. Long five thousand years of Chinese civilization is a treasure of human civilization. With a vast territory and a large population, China also has its own distinctive culture. Due to the ever-increasing emphasis on culture in various places, many cultural programs have been gradually born. This article takes Shijiazhuang TV Station as an example to analyze the mission and responsibility of traditional media in the inheritance of local culture.