论文部分内容阅读
由谭天、王甫合著的《电视策划学》最近由中国国际广播出版社出版发行。这是中央电视台《新世纪电视文库》中的又一部新作，标志着中国电视学中一个新的分支学科正在兴起。中国电视已进入策划时代，电视策划发展呼唤理论支持。《电视策划学》是我国第一部系统研究电视策划理论
The “Television Planning” co-authored by Tan Tian and Wang Fu was recently published by China Radio International. This is another new work in the “New Century TV Library” of CCTV, marking a new branch of Chinese television science that is emerging. Chinese TV has entered the planning era, planning and development of television calls for theoretical support. “Television Planning” is China’s first systematic study of television planning theory