形象推广设计不应只关注所推广形象本身,也需要关注设计的传播方式是否有效,设计师可以在受众的感官体验、推广所处的环境和推广物料的使用方面进行创新,避免在执行过程中被受众忽视,实现形象推广设计的有效传播。 Image promotion and design should not only focus on the promotion of the image itself, but also need to pay attention to the effectiveness of the design of the mode of transmission, designers can experience the audience, promote the environment and promote the use of materials innovation, to avoid the implementation process Be ignored by the audience, to achieve the effective promotion of image promotion design.