客车虽然被归入汽车产业,但客车营销却有着与乘用车截然不同的规律最近有两件事情,让我对客车企业曾经深信不疑并不吝巨额投入的广告的实效产生了几乎颠覆性的怀疑。第一件事情,从我们的“发现之旅”活动启动之后,我每到一处,都 Although the bus was classified as a car industry, bus marketing has a completely different pattern from that of a passenger car. There are two things that have taken place lately. I was almost overwhelmed by the effectiveness of advertising that bus companies once convinced and did not hesitate to invest heavily doubt. The first thing, from the start of our Discover journey, everywhere I go